What is immediately worth noting is Kidd’s mesmerising, silken vocals and her clever ability to spin emotionally engaging and visually stimulating stories. Her words penetrate with a gentle touch, but also hold a grungy sadness and a reproachful danger that could sweetly suffocate its listener into submission.
“The song uses a lot of dramatic nautical imagery to tell a story about a suffocating relationship, so I wanted to show that in the video. It’s all about distress signals – you see me folding origami boats from pages of song lyrics which I send out to sea via the River Avon in the hope that someone will come and help me, and up on the Northern Slopes I use smoke bombs and marine flares to alert the authorities to my plight. Don’t worry – I got clearance from the emergency services to do that in the video, there was no danger of us wasting their time with an unnecessary callout!”